Ebook Download Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time

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Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time High quality books

Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time
By:Steve Susi
Published on 2019-04-19 by Lioncrest Publishing

Last year's speed is now quaint. Business today moves at a pace so unforgiving it's easy to find yourself holding your breath, wondering if your company will be the next to fold.And then there's Amazon. While others struggle to innovate and remain relevant, it somehow surges ahead in sector after sector, blazing trails inconceivable when the bookseller opened its doors 25 years ago.The truth is, what drives Amazon's success isn't cutting-edge. It's ancient.In Brand Currency, former Amazon Advertising executive creative director Steve Susi takes you inside the corporate enigma to reveal the four currencies that dictate the customer's and Amazon's every move: money, information, loyalty, and time. Steve offers firsthand experience and case studies from across the brandscape to prove that prioritizing these currencies is exactly what your brand needs to break through, maximize its potential, and leave everyone asking, |How do they do it?|

This Book was ranked at 32 by Google Books for keyword Currency.

Book ID of Brand Currency: A Former Amazon Exec on Money, Information, Loyalty, and Time's Books is FPqexAEACAAJ, Book which was written bySteve Susihave ETAG "tDBVbAV2uyU"

Book which was published by Lioncrest Publishing since 2019-04-19 have ISBNs, ISBN 13 Code is 9781544514024 and ISBN 10 Code is 1544514026

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Book which have "260 Pages" is Printed at BOOK under CategoryBusiness and Economics

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